Order InstructionsConduct a service area competitor analysis within your community. Keep it fairly small in scope (i.e. laser hair removal business, extended care facility for ventilator-dependent patients, etc.) so that it is manageable. Begin by introducing the macro issues (general and health care) and then use this outline as an initial guide:*Specify the Service Category*Delineate the Service Area.generaleconomicdemographicpsychographichealth status*Perform a Service Area Structure Analysisthreat of new entrantsintensity of substitutespower of customerspower of suppliers*Do a Competitor Analysis/Identify Service Category Critical Success Factorscompetitor strengths and weaknessescritical success factorsmap competitorslike responses of competitors*Identify and Map Strategic Groups*Provide a Synthesis.
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